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Starting a private label business in 2020

June 29, 2020

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March 16, 2018

Hey there reader, after a somewhat longer than expected hiatus from the website, I'm back! 

I will be taking some new tricks I learned from Shopify marketing and applying them to Amazon, but before that, I have decided to start a new youtube series called Brutally Hone...

January 2, 2017

As the New Year has just arrived, I thought it would be a good time to reflect and share some thoughts on the private label business model and what I’ve learned over the past two years selling.

I’ve had some ups and downs and some good times and bad, but from being susp...

August 22, 2016

VAT is probably the least fun or sexy aspect about selling on Amazon Europe, but alas, it’s an important one – especially if you are a US seller and want to get started on amazon.co.uk.

So I sat down with two EU Amazon tax and Vat wizards, Christoph and Miguel from www....

February 26, 2016

If you are a UK seller you are probably selling in the US or across the EU platforms too, I mean, why wouldn’t you? The US has crazy volume and with a UK seller central account, at no extra cost, you have the chance to make sales in 5 different countries, minimum (and...

January 25, 2016

The fact is, 90% of buyers will probably never even read your full listing or product description, HTML formatted or not. 

But, it’s still massively important for one simple reason: Keywords.


When looking over products or doing audits / listing creation for clients, the...

January 13, 2016

Sometimes your first product is a winner, sometimes it’s not - mine, I feel, was definitely not. Here’s what I learned and what I’m doing with new products.


Was it a total failure?


Ah product one, the first foray into the Private Label business model. Now, my product d...

January 12, 2016

Today I’m going to break down Amazon US and Europe a little bit, so if you have a top-selling product in the US and are thinking of dipping your toes into the nest of the EU, keep reading.


Alternatively, if you have just started researching products and are from the EU...

November 26, 2015

You may have heard this term before and you may even have been a victim of it. With more and more PL sellers jumping into the marketplace, people are coming up against some dirty competition.

In this article, I break down all the types of hijacking you’ll see and tell y...

October 21, 2015

Getting a grip of the real costs and profits for your first private label product can be tricky at the research stage, but have no fear, this article should help you take into account everything you’ll need to know to get the full picture.

I’ll go ahead and presume you...

September 13, 2015


So, today I want to take a look at product images, or more accurately, how you can easily and cheapily split test them using Facebook ads.


Also, I want to talk a little bit about how effective copy-enhanced images can be, but more on that later.  


Using Facebook to se...

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