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JS v Viral Launch v Helium 10

March 29, 2019

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January 17, 2017

Today we’re going to break down the anatomy of a listing and talk optimisation and what role the different listing elements play in conversions and in PPC.

I want to focus, not just on the basic elements, but on some backend parts, keywords and how you make sure you set...

January 25, 2016

The fact is, 90% of buyers will probably never even read your full listing or product description, HTML formatted or not. 

But, it’s still massively important for one simple reason: Keywords.

 

When looking over products or doing audits / listing creation for clients, the...

November 26, 2015

You may have heard this term before and you may even have been a victim of it. With more and more PL sellers jumping into the marketplace, people are coming up against some dirty competition.

In this article, I break down all the types of hijacking you’ll see and tell y...

September 13, 2015

 

So, today I want to take a look at product images, or more accurately, how you can easily and cheapily split test them using Facebook ads.

 

Also, I want to talk a little bit about how effective copy-enhanced images can be, but more on that later.  

 

Using Facebook to se...

July 21, 2015

One of the most powerful, actionable things your can do for your product right now is to create a properly optimised listing.

 

It amazes me to see that so many sellers are leaving money on the table because of terrible images, weak or non-existent copy and, sometimes, n...

January 27, 2014

Ok, we all know Amazon.com is the big dog, BUT, depending on your product, you might see some great sales in Europe. Here's a quick look at how to set things up for the EU.

Skip to the end of the post for a video

First up - Inventory will usually sync automatically, but...

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